Casa Marée
E-commerce website for an interior décor brand in Puerto Vallarta.
Context
Casa Marée designs and selects furniture and décor pieces inspired by nature, the sea, and artisanal materials. The brand needed a digital storefront that matched its calm, material-driven aesthetic.
Problem
Generic e-commerce templates would flatten the brand’s atmosphere and make collections feel interchangeable instead of curated.
Goal
Create a clear online shopping experience that presents collections, product character, and brand story while supporting purchases.
Design
Product and collection presentation, brand-aligned interface, and a browsing flow oriented around material quality and calm interiors.
Development
Front-end of the e-commerce website, connecting visual design decisions with a usable purchase path.
UI / UX decisions
Prioritized atmosphere and product presence over promotional density, so the store feels closer to a curated showroom than a discount catalog.
Audience
Interior design and décor customers seeking natural, timeless pieces.
Outcome
Live e-commerce website presenting Casa Marée collections and products online.